Griswold Home Care (GHC), a company that provides non-medical at-home care services, and its independent franchisee association, the GHCFA, a chapter of the American Association of Franchisees and Dealers (AAFD), have announced the successful negotiation of new franchise agreements that affirm a commitment to a common mission and shared guiding principles. These groundbreaking agreements, negotiated over 18 months, are now among the highest rated in franchising history, scoring above 97% conformity with the criteria set forth in the AAFD’s Fair Franchising Standards.
The franchise agreements acknowledge that the success of Griswold Home Care’s common mission “is dependent on GHC and our franchisees working together in a spirit of mutual respect and cooperation.” The agreement also sets out guiding principles which include franchisees affirming respect for GHC’s ownership of the system and GHC committing to “respect Franchisee’s ownership interest in the going concern value of the Franchise, the investment in the Franchise made by Franchisee, and the Franchisee’s interest in a long-term durable relationship.
“Griswold, its CEO Matthew Murphy, and the GHCFA epitomize the quest for collaborative win-win franchising,” said AAFD Chairman, Robert Purvin, in announcing the new agreements. “The collaborative effort of management and franchisees working together to accommodate their respective goals and concerns literally defines the AAFD’s vision of Total Quality Franchising.”