Douglas will Manage the QSR Franchise’s Digital Presence and More
Smalls Sliders, a quick-service restaurant (QSR) brand backed by NFL great Drew Brees, appointed Kris Douglas vice president of technology. In this position, he’ll manage the brand’s digital presence and lead its technology strategy development and planning.
He was initially drawn to Smalls Sliders because the emerging brand sets itself apart as a unique concept with an intentionally limited menu, modular construction design with recyclable shipping containers, distinctive branding and more.
Douglas praises the QSR brand’s leadership team for viewing technology as a growth accelerator and competitive advantage as opposed to a back-office service function. “Hearing how passionate they are about the brand has been really inspiring, and I’m thrilled to join a concept as it is setting the stage for national expansion,” Douglas said.
After meeting with the leadership team and speaking with chief executive officer Maria Rivera, he was confident that Smalls Sliders was the place for him. Rivera believes that he is the right person for the job. “Kris is a brilliant business strategist and highly knowledgeable in the realm of technology, and we’re elated to welcome him to our growing leadership team. It’s no secret that technology integration has become indispensable to the restaurant industry in recent years. His leadership and expertise will give us the competitive edge needed to propel our brand forward as we expand nationwide.”
Douglas was exposed to franchising through the QSR sector when he joined Inspire Brands in 2018. During his time there, he drove engagement and accelerated the value of the corporate franchisor’s portfolio through technology strategy development and mergers and acquisitions integration. Douglas considers franchising an equitable experience with many opportunities. “With access and determination, anyone can become a successful business owner leveraging added support from an established brand like Smalls Sliders.”
Investing in a Franchise
Douglas advises aspiring entrepreneurs to be judicious about which franchise they get involved with. In his experience, engaging with a franchise brand that represents who you are is important because it will only make you that more successful. “Becoming a business owner through franchising is a very rewarding opportunity for aspiring entrepreneurs, especially if you’re following your passions rather than solely viewing it as a revenue opportunity.”
About Smalls Sliders
Smalls Sliders is a Louisiana-based QSR franchise that focuses on premium cheeseburger sliders and delivers both drive-thru and walk-up experiences. The QSR franchise brand champions commitment to service in all communities where it operates.