Lyon Brings Franchisee and Franchisor Experience to his Role with the Dog Wellness Brand
Scenthound, a Florida-based dog wellness franchise, has promoted Josh Lyon from vice president of operations to chief operating officer. Lyon, a Scenthoud franchisee, joined the brand in 2021 and brings 15-plus years of senior administration and operations management experience to the role.
He cited the dog wellness franchise’s purpose-driven mission and recurring revenue model as major selling points and contributors to its growth. “The brand has grown from a handful of units to a rapidly expanding national footprint,” Lyon said. “With that growth has come a sharpened focus on systems, performance and the support we provide to our franchise partners. We’ve moved from scrappy startups to emerging brands with clear infrastructure and direction, and it’s exciting to be part of that evolution.”
Lyon said he looks forward to creating even greater opportunities for franchisee success. “Having seen the challenges and opportunities from both franchisee and franchisor perspectives, I understand where we need to go deep on operational excellence and where we need to stay nimble to support growth. This role allows me to bring those insights together and drive impact at scale.”
Professional Background
Lyons is a fitness enthusiast who has experience building and scaling membership-driven brands such as TITLE Boxing Club and serving as an advisor to emerging concepts at Franworth. He has also been a Fitness Together franchise owner. “I had the opportunity to own and run my own business, but with the backing, support and infrastructure of a larger organization and a network of local partners going through the same journey. That experience shaped my appreciation for franchising.”
Tim Vogel, co-founder and CEO of Scenthound, said Lyon’s operational expertise and dedication to the brand’s vision will be instrumental in fostering growth. “For the past four years, Josh has played a key role in driving the rapid growth of our brand,” Vogel said.
During his free time, Lyon likes spending time with his two sons and 11-year-old rescue dog, as well as working out every day starting at 5 a.m.
About Scenthound
Founded in 2015, Scenthound offers monthly hygiene services for affordable and accessible routine dog care. The brand elevates its services through the integration of technology, including its proprietary S.C.E.N.T. Check (Skin, Coat, Ears, Nails and Teeth) detailing an assessment of each dog’s external well-being. Scenthound is poised for expansion and has finalized plans for more than 300 franchised and corporate-owned locations across 26 states.
