Blacker will Oversee the In-Home Care Franchise’s Operations
Boost Home Healthcare, an in-home care franchise with Best Life Brands, has announced Larry Blacker as president. He will be responsible for overseeing Boost’s operations and brings over two decades of experience to the position.
“Boost Home Healthcare is a franchising pioneer in the home healthcare space, and I feel I can provide strategic value to grow the brand across the country, and perhaps internationally in the future. The prospect of growing a newer franchised brand in a segment ripe for growth pumps me up and gets my juices flowing,” Blacker said.
This position came about after Blacker left a role directing a home healthcare agency operation within a continuing care retirement community environment. He has always wanted to work for a home care franchisor.
As a veteran in the senior care industry, Blacker knows that providing great care to senior adults is a privilege that shouldn’t be taken lightly. A reason why Blacker has stayed in the home care agency industry for so long is because of the sense of purpose and fulfillment.
Best Life Care’s leadership team is thrilled to have Blacker on board. “His experience will play a key role in continuing to scale the business across the country, allowing us to bring Boost Home Health services to more people. With his background and leadership and our desire to continue to grow Boost, it’s an ideal fit,” said J.J. Sorrenti, CEO of Best Life Brands.
Blacker’s Franchising Journey
Blacker’s involvement with franchising began when he purchased a Home Instead Senior Care franchise. Additionally, Blacker was executive director at GrayHawk Home Care and has held leadership positions with other organizations. For over two decades, he has been involved in the home care space as a franchisee and has provided consultation and brokerage services. Blacker’s favorite part of the business model is that franchisors assist franchisees in serving those in need in their communities.
Franchise Due Diligence
Blacker would advise aspiring entrepreneurs to do their homework and connect with other franchisees. In his experience, he wants candidates to know that having a proven system is more beneficial than going the independent route. Blacker believes that having a network of professionals to guide franchisees is beneficial, and the resources and vendors that a franchisor provides saves business owners time and money.