Simon Malls and Seva Beauty® closed out 2018 by entering into one of the most strategic retail partnerships of the year.
Amidst the changing world of retail, services continue to reign supreme. A-malls, like Simon, remain a top destination for consumers and steadily draw masses of the perfect demographic for the beauty business.
And while securing a partnership with the World’s largest mall operator is no easy feat, it did not come without substantial evaluation. Seva Beauty® collaborated with Simon Property Group to test the Fast-Casual Spa concept with one Kiosk and one In-Line location beginning in 2016. Based on the success of these pilot locations, moving forward with a national rollout was an easy decision.
“Seva Beauty® brings recurring customers and adds the experience that more shopping centers are looking to provide for their shoppers. Spa services that can be done in 15 minutes or less, was not just an idea; it was a solution to a problem,” said Maniatis.
The partnership will open over 200 potential venues to the Seva Beauty® system and to its Franchisees.
Seva Beauty® is the pioneer of the “Fast-Casual Spa” offering services such as Brow Shaping, Lash Extensions, Brow Tinting, Facials, and Makeup. Most services can be performed in 15 minutes or less. Seva Beauty® currently operates in 29 States and Puerto Rico. Today, Franchisees can join a company that has a proven track record and a mission of bringing Beauty to the People®. For more information visit www.sevabeautyfranchise.com.