Franchises Offer In-Demand Spa Services, Including Cosmetic Injectables, Chemical Peels and Laser Hair Removal
High-end spa services like injectables, chemical peels, and laser hair removal don’t have to be luxuries reserved for the wealthy. dermani MEDSPA is on a mission to make them more accessible and affordable for everyone. Franchises keep costs down by using a membership-based model and leveraging partnerships with leaders in the category, including Botox® and Juvederm®.
In a market projected to reach $16.4 billion by 2030, dermani MEDSPA’s unique position as an affordable luxury provider sets it apart. The franchise prioritizes FDA-cleared services, ensuring safety and long-term appeal, distinguishing itself from competitors exploring riskier options.
Harvey Hillyer, a Physical Therapy Doctor and the brains behind dermani MEDSPA believes the brand is a true disruptor in the wellness space. He shares his excitement for the brand and its bright future in the growing world of medspa services.
Please Share a Brief History, Mission and Vision for dermani MEDSPA®.
dermani MEDSPA® was founded in 2013 with the mission of bringing affordable luxury services like Botox®, Juvederm®, laser hair removal and skin rejuvenation services like chemical peels and facials to the masses via a transparent recurring revenue membership model. We did not start off as a franchise concept; we spent years creating a proof of concept via corporate locations with deep vendor relationships. Opening our first franchised locations in 2020, we are a top provider for all of our service offerings in the United States. This allows us to leverage our vendor relationships to provide our franchise owners discounted consumables and equipment packages. Our vision is to continue to bring this disruptive model into communities throughout the United States.
What are Some Current Trends in the Medspa Space, and Where Does dermani MEDSPA Fit in?
dermani MEDSPA® is focused on the top revenue-producing categories. According to a 2017 report of the American Med Spa Association, cosmetic injectables, aesthetician services and laser hair removal are the top three revenue-generating categories in the industry. An October 2023 report by Technavio found that the key driver for customers in the medical spa industry in the next few years will be price sensitivity.
As a disrupter in the arena of affordable luxury due to our top tier vendor relationships, dermani MEDSPA® is uniquely positioned to benefit from this trend. dermani MEDSPA® focuses on the top three revenue generators in the industry, which happen to be FDA-cleared, tried and true. Other services like hormone replacement therapy, IV therapy and weight loss come with FDA warnings against these services in a medical spa setting, have significant long-term safety concerns, and/or have not had the time in the marketplace to determine long-term staying power as a business model. dermani MEDSPA® is focused on the FDA-cleared and accepted services that are becoming a part of the normal self-care routine for millions of Americans and growing.
What Makes dermani MEDSPA a Great Franchise?
In addition to the items above, we bring a great value proposition to franchise owners. Because the medspa industry has a need to engage medical professionals, our years of collaborative experience with these individuals brings a great value for our franchise owners. A lack of experience in this area is a great barrier to entry for our competitors. Our top vendor relationships are also another great reason to be a franchise owner. Our relationship with Allergan, the makers of Botox® and Juvederm®, as a Top 25 provider out of 50,000 providers brings a huge value, not only in cost of goods sold, but also in training and marketing opportunities. At dermani MEDSPA®, we see our franchise owners as our customers. It is our job to create value that our franchise owners can leverage.
Also, it’s important to know that this is not our first rodeo! Our executive leadership team has extensive experience in scaling healthcare companies across the United States. In addition to founding dermani, I also founded BenchMark Physical Therapy, which grew to over 350 locations in the U.S. and Guardian HomeCare, a medicare certified homecare agency in multiple states. Leveraging this experience, we bring a best-in-class experience to our franchise owners. We have an industry low 5% royalty and require no medical experience from our franchise owners. Our semi-absentee model and robust Item 19 with full profit and loss figures thrive in a growing industry. Most importantly, happy franchise owners validate well and are adding locations.
Medspa Facts and Stats
- The global medical spa market size was valued at U.S. $16.4 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 14.97% from 2023 to 2030, according to Grand View Research.
- According to a 2017 report of the American Med Spa Association, cosmetic injectables, aesthetician services and laser hair removal are the top three revenue-generating categories in the industry.
- A July 2023 report by Tehhnavio found that the key driver for customers in the medical spa industry in the next few years will be price sensitivity.
For more information, visit https://franchiseexpert.com/franchise-evaluations/dermani-medspa/.
