The Gents Place, the next level in men’s grooming and lifestyle club, announced it is aggressively targeting expansion throughout Florida and Atlanta, bringing the artful fusion of traditional men’s grooming techniques paired with modern spa amenities and service offerings throughout the Sunshine State and Georgia.
As part of its expansion efforts, The Gents Place aims to open at least 18 franchise locations in Florida and 12 throughout Atlanta. The company is seeking qualified franchisees to join the brand and currently has opportunities nationwide in additional markets such as Texas, California, Illinois, Indiana, Maryland and Virginia with the overall goal of opening 150 franchised locations over the next five years.
Additionally, NFL Hall-of-Famer and co-owner of The Gents Place Emmitt Smith will play an integral role in the brand’s success after joining the company’s executive lineup over the summer. The Gents Place’s robust franchise growth is backed by Elevated Brands, a management and development company invested in helping the growth of the brand nationally through the franchising model.
The Gents Place prides itself on having one of the most unique service menus in the industry, epitomizing the exclusivity of an old world speakeasy paired with an upscale, welcoming country club atmosphere.