Captain D’s Adds Hair Parra to Executive Team

HireWire - franchise news - Hiar Parra, Captain D's

The Fast Casual Franchise Signed Development Agreement in Canada and Expanded Its International Focus to Include Latin America, Singapore, Indonesia and More

Captain D’s, a fast casual seafood franchise, has tapped Hair Parra as senior vice president of international operations and development. This announcement comes amid the restaurant franchise’s push for global expansion. Not only has Captain D’s recently signed its first-ever development agreement for five locations in Canada, but the brand also is widening its international focus to include Latin America, Singapore, Indonesia and more. Parra brings over 35 years of international operations and development experience to the position.  

His introduction to Captain D’s came through senior director of franchise development Steve Bailey, who believed in the potential of the collaboration. Para explains that “Captain D’s has the best people who truly care about the work they are doing and the people they are doing it with.” With this new role, which combines his passion for traveling and helping others, Parra looks forward to elevating the fast casual brand to a top choice for those seeking master franchisees or multi-unit opportunities globally. He also praises Captain D’s culture and has seen firsthand how it spreads throughout the company from the top down.

In addition to flexible prototypes and an express model for to-go customers only, Parra cites a global love for seafood and chicken as an indicator of Captain D’s readiness for international expansion. “As we expand into new countries, we will pair the high-quality seafood and hospitality Captain D’s has been built on with a creative and adaptable approach to understanding and respecting cultural variations. That’s the way we’ll deliver on our brand promise to new fans worldwide,” he said in a statement. 

HireWire - franchise news - Hiar Parra, Captain D's
Hair Parra is the new senior vice president of international operations and development for Captain D’s.  

Considerations for International Expansion

While expanding internationally is an exciting undertaking, Parra implores franchisors to first consider the following: the cost; the internal preparedness and people who are willing to put in the necessary work; logistical challenges; currency fluctuations; geopolitical factors; product quality and construction standards; and brand recognition. He also adds that finding a strong business partner in the country is essential. 

Parra’s passion for international franchising stems from the completion of his bachelor’s degree in computer science and business administration. While working to help underprivileged children in Honduras, he discovered Domino’s Pizza, starting as a driver and eventually becoming the pizza franchise’s first divisional vice president who was not from the U.S. Parra recently oversaw international development for the FAT Brands umbrella franchisor and has also served as chief operating officer and vice president of international development for Wing Zone. 

He appreciates that franchising allows for the building and nurturing of new brands from scratch in a different country, empowering entrepreneurs to achieve their business goals. Parra is also an advocate of exploring different cultures and enjoys witnessing the pride of franchisees in representing brands.

About Captain D’s

Since its founding in 1969, the Captain D’s fast casual seafood franchise has expanded to over 530 restaurants in 23 states, according to a press release. 

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Haley Cafarella is a passionate journalist and writer for IFPG. In her role as content and marketing specialist, she creates original articles for FranchiseWire and Franchise Consultant Magazine. Her specialties include educational articles about buying a franchise and franchise consulting. She also reports on franchise professionals who were recently promoted or hired through FranchiseWire’s popular HireWire series.

Haley has contributed to a variety of regional publications, including Quo Vadis, New Brunswick Today, and the Trenton Monitor. She holds a bachelor's degree in journalism from Rutgers University.
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