Border Magic Complements this Family’s Landscaping Business

Border Magic Franchise

The Landscape Edging Franchise Offered a Unique Opportunity with a Strong Franchisee Community

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Border Magic franchisee Samantha Meadows (above, center) couldn’t think of one reason not to invest in the decorative landscape edging franchise. After a 26-year career in city government, she decided to enhance her family’s landscaping business by investing in a complementary business to add more services. She considered starting something from scratch, but investing in Border Magic became the clear choice. “After researching landscape curbing, necessary equipment and what it would take to get started, it made the most sense to purchase the Border Magic franchise,” she says.

Since Border Magic offered all the training, equipment, marketing and a customer warranty, it was significantly easier for Meadows to get up and running. Based in Waco, Texas, and operating since 1992, Border Magic is the only franchised company in the country that specializes in decorative landscape edging. “Starting a business is hard and purchasing the franchise helped because so much was already taken care of,” she says. “It is almost like having a starter packet and then you take it from there and make it your own.”

Adding Value

Border Magic franchise
Samantha Meadow with Border Magic CEO/founder, Butch Mogavero (center).

Border Magic was a logical addition to the family landscape business. The benefits are numerous for their customers and other homeowners. In addition to adding curb appeal to properties, the service prevents unwanted grass and weeds, and eliminates pests. Meadows enjoys transforming landscapes. “I like making the homes beautiful and seeing how happy the homeowners are when we finish a project.”

Since opening for business in December 2021, Meadows has always had somewhere to turn when she needs something. “I can confirm they have been true to their word. “I have called many times with questions or when I needed help and they are always there. ”In addition to corporate support, Meadows has been thrilled with the warm welcome she has gotten from Border Magic’s inclusive franchisee community. “I have made many friends through Border Magic and they have all been so willing to give advice and help when needed.”

The Landscaping Market

According to IBISWorld, the landscape services industry is worth $171.2 billion. The industry employs over 1.2 million people and represents 633,481 landscaping service businesses.

The Border Magic Franchise Opportunity

Boarder Maguc franchise

Border Magic is the only franchised company that specializes in landscape edging products, decorative walkways, stepping stones, commercial concrete and curbing.

Franchisee Benefits

  • Low-cost buy-in
  • Home-based
  • Fast startup
  • Proven model
  • Low competition

Ideal Candidate

  • Self motivated
  • Looking for a career change or side hustle
  • Retired or retiring military
  • Landscape background

For more information about the Border Magic franchise, visit 

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Jill Abrahamsen’s career spans more than 25 years in editorial, design, and marketing roles. As the editorial director of IFPG, she serves as editor-in-chief of Franchise Consultant Magazine and FranchiseWire. Through both platforms, Jill helps franchisors spread the word about their brands and reports on the latest franchise news and trends. A skilled storyteller, Jill communicates franchisor’s messages through feature articles and franchisee interviews.

Jill is an accomplished writer, editor and graphic designer. Her extensive experience includes key roles with major consumer publications, including Boating, Popular Photography, and Design NJ magazines. As founding editor-in-chief of Franchise Dictionary magazine, Jill developed her passion and fascination for franchising which continues to grow in her role at IFPG.
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