Fast-Growing Brand Brings Stress-Free Pet Grooming to the Driveway
Zoomin Groomin is on a mission to make pets look and feel their best without ever leaving home. This fast-growing mobile grooming franchise sends fully equipped vans and skilled groomers right to the driveway, saving time and reducing stress for pets and their owners. The business model combines convenience, high-quality service and a personal touch, making it a favorite for both pet parents and franchise owners. With demand for at-home pet care skyrocketing, Zoomin Groomin is rolling into more communities every year. Leading the way are two passionate pet people, Joe Dent and Josh Fitzgerald, who are shaping the future of mobile grooming.
Joe Dent, President
Why Zoomin Groomin: Joe Dent first crossed paths with Zoomin Groomin while consulting for its parent company, Loyalty Brands. After attending training and meeting franchisees, he saw their dedication to pets and owners in action. Inspired by that energy, he joined as president, working across the brand family to create even better experiences for pet parents nationwide.
Pet Passion: Dent’s love for pets and business runs deep. His career started nearly 30 years ago at Pet Valu, a leading retailer of pet food and supplies, where he served in several roles before becoming chief store operations officer. Later, at Three Dog Bakery, a brand specializing in dog treats, he focused on pet wellness and franchise operations. At home, his 16-year-old rescue terrier mix, Gizmo, still has a playful spirit and reminds him why this work matters so much.
Vision for the Future: Dent’s goal is to make Zoomin Groomin a household name for safe, stress-free grooming. He’s committed to expansion while giving franchise owners the tools, training and mentorship they need to succeed. With mobile grooming offering the ultimate convenience in pet care, Dent believes it’s the perfect way to build loyalty and long-term relationships.
Josh Fitzgerald, CEO
Why Zoomin Groomin: Josh Fitzgerald started as one of Zoomin Groomin’s first franchisees, running a successful grooming business from the ground up. That hands-on experience led to a role in corporate training where he supported new owners. Today, as CEO, he’s guiding the brand’s growth across the country while keeping service and quality at the forefront.
Pet Passion: An entrepreneur at heart, Fitzgerald built and sold a mobile detailing business before joining Zoomin Groomin. He still owns multiple franchise locations and serves as an area representative. His two dogs — Jackson, a rescued beagle-poodle mix, and Oliver, a loyal 13-year-old beagle — are constant reminders of the joy pets bring and the importance of great care.
Vision for the Future: Fitzgerald’s vision is clear: Make Zoomin Groomin the best mobile pet grooming brand in the world. That means maintaining high standards, supporting franchisees and delivering top-notch service in every market. With demand for convenience and quality on the rise, he sees nothing but opportunity ahead.
About Zoomin Groomin
Zoomin Groomin is a mobile pet grooming franchise that brings professional grooming services right to customers’ homes in fully equipped vans, making the experience more convenient for owners and less stressful for pets. Founded in 2004, the brand focuses on one-on-one service and a clean, personalized experience built around at-home care. Today, Zoomin Groomin is part of Loyalty Brands, a franchise platform that includes a variety of service-based franchises. Zoomin Groomin now has more than 220 mobile grooming vans across 32 states.
Learn more about the Zoomin Groomin franchise opportunity.
