Expanding Franchise Goes Beyond Usual Classroom Curriculum to Challenge Gifted Kids
Sixteen-year-old Village East Gifted, which keeps gifted and talented children engaged with learning, is expanding regionally. Village East Gifted is the only academic enrichment franchise specifically geared to youngsters who perform above grade level.
The brand, which accelerates learning by means of its advanced-level programs, employs teaching strategies that nurture critical thinking skills and outside-the-box problem-solving. Once Village East Gifted students master its academically challenging curriculum, they are set up for success throughout their lives.
The Village East Gifted Environment
“Our learning environment is different from an ordinary classroom,” says Tobi Phillips, the founder of Village East Gifted. “It is beautiful, simple and with vibrant colors. The artwork on the walls, much of it created by students, transmits positive energy and a genuine appreciation for creative minds.
“Our teachers love working at Village East Gifted because their students would rather be here than anywhere else. Our clients, the children as well as the parents, have given us only five-star reviews.”
Students at Village East Gifted range from preschool to 15 years old, and the average student stays enrolled for four to five years. The enrichment programs operate during the day, after school, on weekends and during the summer.
The Students and What They Study
Village East Gifted’s youngest students, only 2 to 3 years old, are enrolled in pre-core enrichment. “We believe gifted toddlers are like old souls,” Phillips says. “They can understand concepts beyond their years.”
At 4 to 15 years of age, gifted kids are given a high school curriculum differentiated for each grade level. By the time they reach high school, they’re prepared to take pre-college exams.
Writing proficiency is a top priority for Village East Gifted. It enables its students to organize their complex thoughts, and the curriculum taught expresses it using advanced writing skills.
The brand’s interactive course offerings include college entrance exam vocabulary (SAT and ACT), Latin, social studies, geography, science, math, business, structural design and human anatomy. The curriculum is individually tailored to each student so that lessons aren’t repeated; students are always presented with fresh ideas and concepts.
During summer, STREAM (science, technology, research, engineering, art and math) curriculum is taught, an additional revenue stream for franchisees. STREAM course instruction helps students draw on the connections between scientific and engineering methods so they can undertake a more technical exploration of traditional science lessons.
Why Village East Gifted Is Needed
Village East Gifted fills an important enrichment niche. “We’ve noticed that many schools, amid dwindling budgets, have reduced their programs for gifted students,” says Phillips, who started the program with six kids in her living room in 2007. “As a result, gifted children lose interest in their classroom curriculum because they already know what is being taught. Village East Gifted empowers these kids by providing a learning environment that is creative, academically rigorous, and entertaining.
Children benefit not only from Village East Gifted’s advanced academic lessons, but also from instruction that enhances self-realization and personal development, improving their academic, intellectual, artistic and social skills.
“We encourage our students to learn in a creative and advanced manner that challenges their understanding of a standard curriculum and teaches them life lessons applicable in the real world,” Phillips says. “Village East Gifted was created as a “safe place to fall” where our students can ask any question and benefit from the input of other like-minded peers as well as our teachers. We instill confidence by celebrating creativity and the differences of our students.
Village East Gifted Franchisee Requirements
Franchising since 2019, Village East Gifted has two locations operating in New York. By the end of 2024, the franchise has a goal of selling eight franchise units with several openings in the tri-state area (New York, New Jersey and Connecticut).
Franchisees should be skilled business professionals who want to bring the Village East Gifted learning concept to their communities. These entrepreneurs must possess the ability to manage their professional teaching team. The Village East Gifted corporate staff will provide franchisees with assistance in finding a location, comprehensive training, ongoing hands-on support, and the technology tools needed to launch, manage and grow their businesses. Franchisees aren’t required to have previous experience in children’s services.
The Village East Gifted business model has the potential for an excellent return on investment and, like many franchises in the children’s sector, is recession-resistant. The brand seeks single-unit and single-territory franchisees. The Village East Gifted franchise fee is $24,900, and the franchisees’ total investment will be $121,000 to $169,000. For more information about a Village East Gifted franchise, visit https://villageeastgiftedfranchises.com/.