Why Home-Services Franchises Thrive in Every Season
Home Franchise Concepts Builds Resilient Brands by Focusing on Innovation, Product Expansion and Customer Experience Consistent maintenance and strategic updates
Lisa Ocker’s career began at her hometown paper, The Baytown Sun, covering everything from city government to chemical plant disasters, a hurricane and a controversial FEMA buyout of a flood-plagued neighborhood. From there, she moved to South Florida, reporting for the Palm Beach Post and South Florida Sun-Sentinel newspapers, and serving as editor of the regional magazine, Boca Raton. Returning to her home state, she led the re-launch of SUCCESS magazine as editor after a Texas-based entrepreneur bought the 100-year-old brand.
Lisa’s work also has appeared in The New York Times, Chicago Tribune and Newsweek. She has covered major news events including the space shuttle Challenger explosion and the rape trial and acquittal of William Kennedy Smith, nephew of the late President John F. Kennedy and Sen. Edward Kennedy. Her coverage of immigration issues included reporting on Haitian and Cuban refugee crises while traveling with the U.S. Coast Guard and from the U.S. Naval Base at Guantanamo Bay, Cuba. Her work with SUCCESS included profiles of entrepreneurs Steve Case, Ted Turner and the late Tony Hsieh.
Now living in and working from Santa Fe, NM, Lisa enjoys sharing the challenges and successes of franchisees and franchisors as senior editor of
FranchiseWire and Franchise Consultant Magazine.
Home Franchise Concepts Builds Resilient Brands by Focusing on Innovation, Product Expansion and Customer Experience Consistent maintenance and strategic updates
Parent-Child Entrepreneurs Grow Family Legacies Through Fibrenew Franchise Model Family businesses have existed for as long as there have been
Couple Brings Healthy Food Franchise to Northern California, Driving Brand’s Expansion Exercise and nutrition have been at the center of
After Losing His Dogs, Founder Created a Franchise for Compassionate Pet Cremation Services and Funerals Pet Passages founder and CEO
Jaschek Breaks through Barriers to Empower the Next Generation “Impossible is just an opinion.” Uli Jaschek, CEO of Bosch Auto
Franchise Combines Tech with Expert Analysis to Pinpoint Waste and Improve Bar and Restaurant Profitability “There are so many ways
FACE FOUNDRIÉ Franchise Owners Share Benefits of Multi-Unit Expansion and Growth Multi-unit franchise owners comprise almost 95% of the FACE
How Investment in Home Franchise Concepts Brands Helped These Franchisees Create Financial Legacies for their Families Josh Parkhurst didn’t know
Therapeutic Massage Franchise Sees Growth as More People Prioritize Self-Care Put on your oxygen mask before trying to assist others.
Streamlined Menu, Optimized Floorplan and Kiosk Ordering Contribute to Juice Bar’s Success Simplicity sells. That’s the conclusion of business and
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