Corey Benish Takes Helm at Home Franchise Concepts

HireWire - Franchise News - Corey Benish, Home Franchise Concepts

Benish Succeeds Former President and CEO Andrew Skehan

Home Franchise Concepts, a subsidiary of JM Family Enterprises, has named Corey Benish president and CEO. Benish, formerly COO of information technology for JM Family Enterprises, succeeds Andrew Skehan, who has retired. Benish has led various operational and technological initiatives at JM Family Enterprises since 2022. His experience includes 25-plus years in leadership roles with companies including ABC Financial Services, Planet Fitness, National Dentex Corporation and AGA Medical Corporation. 

“I’m most excited about creating win-win moments across our entire business ecosystem,” Benish said. “That starts with our consumers. I want them to have a seamless, enjoyable experience, whether it’s seeing their home transformed or picking up their freshly groomed pet. It also extends to our franchisees, who should see growth and profitability and be proud of the high-quality services we offer. Our partners benefit, too, as their success is tied to our growth. And finally, it includes our associates, who can achieve meaningful career development and the chance to thrive in a culture that values them. When all of these pieces come together, it creates a powerful ecosystem where everyone benefits — and that’s what drives me every day.”

Benish cited three key factors that distinguish Home Franchise Concepts: market opportunity, the strength and history of its brands and its impressive network of franchisees. “The home services space is enormous and the dynamics are in our favor, creating strong potential for growth. Home Franchise Concepts has been in home services franchising for over 30 years, with proven systems and concepts that help franchisees succeed. That longevity and track record are rare in franchising. Plus, with such strong backing from the JM Family, we really have true staying power. And, of course, success in franchising starts — and ends — with franchisees.”

HireWire - Franchise News - Corey Benish, Home Franchise Concepts BODY
Corey Benish is the new president and CEO of Home Franchise Concepts. 

Benish said Home Franchise Concepts will maintain its position as an industry leader by continuously exploring innovations, expanding offerings and equipping franchise owners to deliver exceptional consumer experiences. “We’re always looking at what’s next: new services, new technologies and new ways to serve our consumers and support our franchisees. That forward-looking mindset ensures that we remain leaders in the home services space for years to come.”

About Home Franchise Concepts

Home Franchise Concepts grows home-services franchise brands. These brands, which include AdvantaClean, Aussie Pet Mobile, Bath Tune-Up, Budget Blinds, Concrete Craft, Kitchen Tune-Up, Lightspeed Restoration, PremierGarage, The Tailored Closets and Two Maids, are consistently rated at the top of their categories and supported by more than 2,600 franchise territories in North America.

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Haley Cafarella

Haley Cafarella is a passionate journalist and writer for IFPG. In her role as content manager, she creates original articles for FranchiseWire and Franchise Consultant Magazine. Her specialties include educational articles about buying a franchise and franchise consulting. She also reports on franchise professionals who were recently promoted or hired through FranchiseWire’s popular HireWire series.

Haley has contributed to a variety of regional publications, including
Quo Vadis, New Brunswick Today, and the Trenton Monitor. She holds a bachelor's degree in journalism from Rutgers University.

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