Vicious Biscuit Welcomes Mike Stevens as CDO

Mike Stevens, Vicious Biscuit - Franchise News - HireWire

Stevens Brings More than Three Decades of Experience to the Role

Vicious Biscuit, a Southern-born brunch franchise, has named Mike Stevens chief development officer and director of supply chain. The restaurant veteran has more than 30 years of experience at Wendy’s, The Tilted Kilt Pub and Eatery, Pita Jungle, Shamrock Foods Company and, most recently, Consolidated Concepts. 

“I’ve spent my career helping brands grow, and this opportunity came at the right time,” Stevens said. “I was looking for a brand where I could bring together my experience in franchise development, operations and supply chain while helping build something with long-term potential. After spending time with Vicious Biscuit’s leadership team and understanding the vision for growth, it became clear this was a great fit on both sides. I’m most excited about helping build a disciplined, scalable franchise system that supports long-term success for both the brand and our franchisees.”

Stevens emphasized that franchise development and supply chain operations are deeply interconnected in driving franchisee success — a perspective that shapes how he balances his new roles. “Strong development is about bringing in the right operators and supporting them with the systems they need to perform well, and supply chain is a major part of that equation,” he said. “My approach is to build strong processes, maintain clear communication and surround myself with talented people who can help execute at a high level. Vicious Biscuit already has a strong leadership team in place, and that collaboration will be critical as we continue to scale.”

Mike Stevens, Vicious Biscuit - Franchise News - HireWire BODY
Mike Stevens is the new CDO and director of supply chain for Vicious Biscuit. 

George McLaughlin, co-founder and CEO of Vicious Biscuit, said Stevens’ extensive leadership is what the company needs to grow responsibly. “Mike’s built and scaled brands at a high level, understands the complexity of franchise development and brings deep expertise in supply chain. Just as importantly, he believes in what we’re building and shares our commitment to growing the right way. He’s going to play a key role in helping us scale while protecting what makes Vicious Biscuit so special,” McLaughlin said.

Key Differentiators 

Stevens cited Vicious Biscuits’ strong identity, quality product and hospitality-driven culture as its key differentiators. “At the same time, we have to continue investing in infrastructure, technology, training and supply chain systems that support this scalable growth. The brands that succeed long term are the ones that can maintain consistency while adapting to changing consumer expectations and market conditions,” he said.

“Disciplined growth is also important. We’re focused on building the right franchise partnerships, supporting operators at a high level, and expanding strategically rather than simply chasing unit count.”

When he’s not working, Stevens enjoys fabricating and building off-road vehicles. 

About Vicious Biscuit

Vicious Biscuit was co-founded by veteran restaurateur George McLaughlin in 2017. The South Carolina-based brunch brand has 40-plus signed franchise locations in development, with a goal of 50 to 75 units over the next five years through measured growth.

© Copyright FranchiseWire 2026
Picture of Haley Cafarella

Haley Cafarella

Haley Cafarella is a passionate journalist and writer for IFPG. In her role as content manager, she creates original articles for FranchiseWire and Franchise Consultant Magazine. Her specialties include educational articles about buying a franchise and franchise consulting. She also reports on franchise professionals who were recently promoted or hired through FranchiseWire’s popular HireWire series.

Haley has contributed to a variety of regional publications, including
Quo Vadis, New Brunswick Today, and the Trenton Monitor. She holds a bachelor's degree in journalism from Rutgers University.

Subscribe to Our Newsletter

Find out the latest news and information about franchising's leading brands.

Send this to a friend