Robert Cresanti to Speak at IFPG’s Virtual Retreat

Franchise industry, franchisors, franchisees

Robert Cresanti, President and Chief Executive Officer of the International Franchise Association (IFA), will be the guest speaker at the International Franchise Professional Group’s (IFPG) virtual retreat next week. His talk entitled “The State of the Union for Franchising,” is scheduled for the second day of the broker network’s three-day virtual conference, which will take place October 5th,6th & 7th.

In his address, Cresanti will share his insights on the pandemic’s impact on franchising and will talk about the future of the industry. Following his address will be a lively Q&A session where IFPG members will have an opportunity to ask questions. Since the pandemic hit, the IFA has been working tirelessly and continuously rallying the franchise community in support of the industry. A visionary leader, Cresanti is passionate about what he does. “If you don’t act, you lose your right to complain later,” Cresanti says.

Don Daszkowski, CEO and founder of IFPG is thrilled to have Cresanti share his insights with his members. “We are so lucky to have Mr. Cresanti take the time to talk with us, especially at this pivotal time,” he says. “Through the IFA, Mr. Cresanti has made a significant impact on our industry. Franchise owners make up a large percentage of small businesses in this country. The IFA gives them a voice,” continues Daszkowski.

Designed as an add-on opportunity to their in-person event scheduled to take place in Florida this January, IFPG’s virtual retreat offers another way for its members to connect. Although Daszkowski isn’t planning the virtual conference to replace the in-person event, he says the on-line version will have some of the same elements, such as speaker presentations, and opportunities for members to network and interact live. “We are constantly looking for ways to add value for our members. As business owners, we’ve all been through a lot these past six months, so we’re taking every opportunity to come together and reflect,” he says.

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Jill Abrahamsen’s career spans more than 25 years in editorial, design, and marketing roles. As the editorial director of IFPG, she serves as editor-in-chief of Franchise Consultant Magazine and FranchiseWire. Through both platforms, Jill helps franchisors spread the word about their brands and reports on the latest franchise news and trends. A skilled storyteller, Jill communicates franchisor’s messages through feature articles and franchisee interviews.

Jill is an accomplished writer, editor and graphic designer. Her extensive experience includes key roles with major consumer publications, including Boating, Popular Photography, and Design NJ magazines. As founding editor-in-chief of Franchise Dictionary magazine, Jill developed her passion and fascination for franchising which continues to grow in her role at IFPG.
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