Stocks has 25-Plus Years of Experience Shaping the Automotive and Marine Electronics Industries
Tint World, a window tinting and automotive accessory franchise, has elevated J.R. Stocks to chief operating officer. Stocks previously served as Tint World’s chief growth officer and now will lead the brand’s day-to-day operations using his 25-plus years of experience in the automotive and marine electronics industries.
“This is an incredible opportunity to be part of something special,” Stocks said. “Tint World’s innovative systems and processes are transforming the automotive franchise market. It’s exciting to be part of this groundbreaking enterprise and to be in a position to accelerate Tint World’s growth while having a positive impact on the lives and careers of all our franchisees.”
Stocks said he looks forward to continuing to work with founder and CEO Charles J. Bonfiglio. “Charlies and I have been in touch over the years, and the timing was finally right,” Stocks said. “He is giving me the opportunity to work with the franchisees and the Tint World executive team, and I am eager to share what I have learned throughout my career.”
Most of Stocks’ professional experience has been in the automotive aftermarket industry. He has served in leadership roles with DS18, a leading manufacturer of car audio electronics equipment; Race Sport Lighting, a supplier of automotive, marine, power sports, residential and commercial lighting solutions; and Wet Sounds, a manufacturer of niche marine audio products.
A Natural Transition
Stocks said his transition to franchising has been natural, and he believes Tint World can revolutionize the automotive aftermarket industry. “Everything that has changed and the future changes to come in the automotive sector will result in consolidation. Consolidation can be seen in various sectors of the industry. To remain relevant, diversification is going to be required. Tint World is ahead of most on this front,” he said.
He added that the window tinting and automotive accessory franchise will continue to focus on customer service and supporting franchise owners. “We need to give them the support, tools, marketing and competitive advantages they need to maximize their opportunity. Challenging ourselves daily to take it to another level for our franchisees will be key to consistent growth in the years ahead.”
Stocks said he is grateful for all his professional achievements and credited his mentors for helping him along the way, including Gary Yacoubian, president, CEO and managing partner at Specialty Technologies, LLC.
Stocks, an East Carolina University graduate, enjoys spending time with his family and is a former competitive water skier.
