This Couple Finds Fulfillment with Meals of Hope Franchise

This Couple Blends Passion and Purpose at Meals of Hope

Franchisees Aaron and Emily Cox Turned Their Search for Purpose into a Thriving, Giving Business

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Before Aaron and Emily Cox discovered the Meals of Hope franchise, they were wondering if they would ever find a business opportunity that checked all the boxes on their wish list. Aaron, who works in real estate, and Emily, a stay-at-home mom who home-schools their four children, wanted a business they could feel passionate about, something that they felt called to do as Christians. They wanted flexibility and support. To top it off, they were looking for a home-based business they could start quickly without hassles and complicated processes.

After looking at several opportunities that wouldn’t work for them, they were thrilled to invest in the Meals for Hope franchise in December 2021. With a mission to end hunger, the unique franchise was something they could really get behind. “We loved the idea of doing something meaningful while also building a business. We believe that as Christ’s followers, it is our responsibility to care for our neighbors who are less fortunate,” says Emily. “We love that Meals of Hope gives us an opportunity to provide food for those who need it.”

The icing on the cake for the Coxes was that they could get their children involved in the business. “With Meals of Hope, we could both work from home and teach our children about the business and its mission. They benefit from the experience of volunteering and giving back,” says Aaron. “We also love the idea of working within our home state of Tennessee to encourage local businesses, religious organizations, sports teams, etc., to give back while also benefiting from a meaningful experience.”

How the Meals of Hope Franchise Works

Meals of Hope franchisees (also known as packing partners) generate income by identifying host organizations such as places of worship, schools and businesses. Their role involves securing both funds and volunteers to organize a meal-packing event. “Every day we spend time cold emailing, networking, making calls, following up with previous sponsors, and any other ways we think of to find new sponsors for meal-packing events,” says Emily.

Meals of Hope Franchise business
Meals of Hope Franchise business

Once the event is scheduled, packing partners transition to event planning. Meals of Hope provides the necessary ingredients, operational system, logistical support and it manages accounts payable to ensure a smooth execution. “We handle communication between the Meals of Hope warehouse and any events we have. We spend time helping sponsors plan for their event and answering questions,” says Aaron.

On meal-packing event days, the couple brings equipment, sets it up, trains volunteers and helps the event run smoothly. “We clean up afterward and sometimes help donate the food so it gets it into the hands of hungry people,” says Emily.

Following the events, the host is invoiced by Meals of Hope. Once Meals of Hope is paid, a commission payment is sent to the packing partner. Aaron and Emily couldn’t be happier, “We have really loved working with Meals of Hope. It is such a fun way for us to work together while also providing an income stream for our family.”

About Meals of Hope Franchise

Founded in 2007, the Meals of Hope franchise has packed more than 80 million meals that have been donated to communities in need. The nonprofit organization has grown to over 30,000 volunteers and a staff of 18, all with the goal of helping those with food insecurity. About 12.8 percent (17.0 million) of U.S. households were food insecure at some time during 2022, according to the U.S. Department of Agriculture.

For more information about the Meals of Hope franchise,

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Jill Abrahamsen’s career spans more than 25 years in editorial, design, and marketing roles. As the editorial director of IFPG, she serves as editor-in-chief of Franchise Consultant Magazine and FranchiseWire. Through both platforms, Jill helps franchisors spread the word about their brands and reports on the latest franchise news and trends. A skilled storyteller, Jill communicates franchisor’s messages through feature articles and franchisee interviews.

Jill is an accomplished writer, editor and graphic designer. Her extensive experience includes key roles with major consumer publications, including Boating, Popular Photography, and Design NJ magazines. As founding editor-in-chief of Franchise Dictionary magazine, Jill developed her passion and fascination for franchising which continues to grow in her role at IFPG.
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