Sunny Days In-Home Care Launches Franchise Expansion Program

Pittsburgh-area family oriented senior care company bringing heartfelt approach to home care

When David Ellenwood launched Sunny Days In-Home Care, he did it based on what he witnessed first-hand as someone already working in the home health care industry.

“One thing that struck me was how much of a numbers game it seemed to be at times,” Ellenwood says. “I didn’t feel like clients were being truly cared for as if they were part of your family. That’s what led me to launch Sunny Days.”

In less than five years, Ellenwood has taken his vision from a one-man band home care concept in Pittsburgh to a $5 million a year company serving hundreds of clients across Pennsylvania.

And now, he is bringing the Sunny Days concept to those who have a similar desire to serve others while growing their own business. The company’s targeted franchise expansion program, expected to launch early 2016, is open to motivated individuals across the country who want to launch a home care company of their own. Initially, the company is targeting the Northeast, Mid-Atlantic and into the Midwest for growth.

Ellenwood notes several elements of the franchise that separate Sunny Days In-Home Care from its competitors. Territories are larger than your typical home care franchise, offering franchisees the opportunity to target more clients and build a larger business base. Second, the franchise takes $10,000 — a sizable portion of the initial franchise fee — and invests it back into providing marketing and grand opening support for franchisees.

“It’s the least we can do to thank these people who are taking the journey with us and helping us grow this incredible home care business,” Ellenwood says. “We know that investing in our franchisees will help us become the concept we want to be.”

For more information on the brand and franchise, visit, call (724) 884-7356 or email

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