Rita’s Italian Ice Celebrates National Frozen Custard Day

National Frozen Custard Day is August 8, and Rita’s Italian Ice is celebrating. To observe this unofficial holiday, Rita’s is urging customers to come in to try their frozen custard flavors, and inviting guests to try them all thanks to a high-capacity Fuzionate machine.

Rita’s knows people will want to try more than one flavor in a day, and the Fuzionate machine makes this possible! It allows stores to offer nine flavors of frozen custard with just one machine. This is a huge increase in comparison to the typical two- or three-flavor machines.

“We pride ourselves on making happiness happen for our guests,” said Eric Taylor, Senior Vice President and Chief Development Officer at Rita’s. “We are always striving to innovate, whether it’s coming up with new flavors or improving our stores. We think customers will really enjoy what we’ve come up with.”

The best way to combat the summer heat is through cold treats, so Rita’s came up with nine flavors to thrill their customers: black raspberry, butter pecan, cheesecake, coffee, cotton candy, mint, orange cream, pistachio and strawberry. These bold flavors are packed with delicious, fresh ingredients, which automatically brings smiles to faces.




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