North America’s fastest growing home care franchise system, Nurse Next Door, has just launched its bold pink brand in Australia. With a master franchise now operating in Melbourne and plans to add several more franchises in 2019, this is the first step in the company’s strategy to set up in three new countries over the next 18 months.
A recent top 50 ranking on Entrepreneur’s Franchise 500 list reflects Nurse Next Door’s growth surge. Countries around the globe are experiencing the same rapidly growing population of seniors as we are in North America, and President and CEO Cathy Thorpe foresees a continued upwards trajectory as the home care brand moves into new markets.
Nurse Next Door launched in 2001 and began franchising in 2007, and now has over 150 franchises around North America. Company leaders will focus on finding the right partners to represent the brand in each new country. As for Australia, they’ve entrusted experienced entrepreneurs Matt Fitton and Amber Biesse to lead the expansion.
Nurse Next Door matches caregivers and Registered Nurses with seniors to receive non-medical or medical care and companionship from the comfort of their home. Their philosophy of Happier Aging–which aims to help seniors get back to doing the things they used to love doing, but don’t do anymore–is one approach that has helped them stand out in the market.
To learn more about Nurse Next Door, visit www.nursenextdoor.com.