Leading Optical Franchise Celebrated with Ribbon-Cutting Ceremony
Pearle Vision, one of North America’s largest and most trusted licensed optical brands, recently unveiled its new store design with a ribbon-cutting ceremony at the center in Legacy Village, in, Lyndhurst, Ohio.
The new Cleveland eye care center features a completely remodeled design, which includes everything from a new, iconic brand logo and signage to modernized displays and a completely transformed floor plan.
“For more than 50 years, Pearle Vision has been committed to providing genuine eye care to our patients; and now, in 2013, we are proud to unveil the first of our newly designed neighborhood eye care centers,” said Srinivas Kumar, Senior Vice President and General Manager, Pearle Vision. “We are excited to share the new design elements with our entire network, and believe that everyone will love the new look and feel of our center, which incorporates our rich history, provides a welcoming atmosphere, and features eclectic displays and modern retail space.”
Earlier this year, Pearle Vision unveiled the new brand image with an updated logo and re-designed color palette for its centers. Accompanying the new logo and signage is “Est. 1961,” a tribute that reinforces the company’s commitment to a 50-year legacy. Current Pearle Vision licensees will have the opportunity to incorporate all or some of the new design elements into their existing centers.
Today Pearle Vision has more than 610 centers located throughout North America, and is seeking to grow its national footprint with development opportunities in markets nationwide.
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