Cookie Dough Bliss & Creamery Expands to Tampa Bay

This Couple Finds Sweet Success with Cookie Dough Bliss

The Emerging Franchise Welcomes Husband-and-Wife Team Courtney and Corey Grissom

After a decade together, including almost seven years of marriage and nine months as parents of a baby girl, Courtney and Corey Grissom are taking their partnership to the next level – as multi-unit Cookie Dough Bliss & Creamery owners. The couple plans to launch two stores in the Tampa Bay area by the end of this year.

“We’ve talked about this idea of working together in an official capacity for years,” Courtney says. “We are new first-time parents, and our daughter, Atlas Lynn, is a big reason we decided to move forward and build something of our own.”

Cookie Dough Bliss & Creamery franchise business owners Courtney and Corey Grissom
Multi-unit franchisees Courtney and Corey Grissom

While researching possible cookie dough businesses, the Grissoms learned of Cookie Dough Bliss & Creamery. “We were drawn to Cookie Dough Bliss because of the growing footprint, branding and, of course, the dough!” Courtney says.

A Sweet Business Opportunity

Founded in 2017 in Concord, N.C., Cookie Dough Bliss & Creamery is rapidly expanding with franchise opportunities across the country. It’s part of a thriving frozen dessert market, valued at $30.91 billion in 2021 and expected to expand at a compound annual growth rate of 4.6% from 2022 to 2030, according to Grand View Research.

Cookie Dough Bliss offers more than 20 flavors of ready-to-eat cookie dough treats served in cups or cones, as well as dough pies, dough pops and cookie dough ice cream sandwiches. “Blissful packs” containing a variety of flavors and tubs with larger quantities are also available.

Cookie Dough Bliss & Creamery franchise business
Cookie Dough Bliss & Creamery franchise business

Flavors range from the traditional chocolate chip and sugar cookie to the more innovative pecan bourbon and birthday cake. Vegan and gluten-free options also are available. For an even more indulgent frozen dessert, cookie dough treats may be paired with scoops of premium ice cream.

“There’s a nostalgic appeal to eating cookie dough that brings back memories of baking with mom,” says Brandon Edwards, the brand’s creative director. “Our mission has always been to offer a delightful experience that not only satisfies sweet cravings but also creates cherished memories.”

Ideal Franchise Candidates

Cookie Dough Bliss & Creamery seeks growth-driven entrepreneurs to help expand the emerging brand. Ideal candidates are proven leaders who are passionate about the opportunity. No restaurant or culinary experience is needed as the cookie dough is made fresh and shipped directly to franchisees, with only minimal in-store production needed for some items.

The Grissoms bring complementary experience and skills to their new roles with Cookie Dough Bliss. Courtney’s background includes a decade of experience leading operations for an online publishing and marketing company. She will be responsible for all day-to-day and people operations. Corey will leverage his background in sales leadership and business development, working to identify and grow new revenue opportunities.

Revenue streams available to franchisees include online ordering, catering and events. Cookie Dough Bliss also gives back to local communities by hosting profit share nights with 15% of total sales going toward select community organizations. The brand helps promote these events, providing exposure for the organizations.

Advice for Potential Franchisees

Cookie Dough Bliss & Creamery franchise business

“As with many things, getting started is the hardest part,” Courtney says. “Do your research, find something you can be passionate about that has the right unit economics, and take the bet on yourself.”

So far, the Grissoms’ biggest challenge has been finding suitable locations in Tampa’s very competitive commercial real estate market. “The right location is critical for success and the process can be intimidating and overwhelming, but we’ve been partnered with a great team from our franchise group that has been able to assist in site selection,” Courtney says.

“Overall, the team at Cookie Dough Bliss has been awesome in providing a great framework to make the launch process seamless,” she says.

There also have been pleasant surprises, including the openness of members of the franchise community to share experiences and advice, Courtney says. “We’ve networked with a number of franchise owners in a variety of different spaces, and all are super open and willing to share best practices and advice.” For more information, please visit https://cookiedoughbliss.com/franchise/.

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Lisa Ocker’s career began at her hometown paper, The Baytown Sun, covering everything from city government to chemical plant disasters, a hurricane and a controversial FEMA buyout of a flood-plagued neighborhood. From there, she moved to South Florida, reporting for the Palm Beach Post and South Florida Sun-Sentinel newspapers, and serving as editor of the regional magazine, Boca Raton. Returning to her home state, she led the re-launch of SUCCESS magazine as editor after a Texas-based entrepreneur bought the 100-year-old brand.

Lisa’s work also has appeared in The New York Times, Chicago Tribune and Newsweek. She has covered major news events including the space shuttle Challenger explosion and the rape trial and acquittal of William Kennedy Smith, nephew of the late President John F. Kennedy and Sen. Edward Kennedy. Her coverage of immigration issues included reporting on Haitian and Cuban refugee crises while traveling with the U.S. Coast Guard and from the U.S. Naval Base at Guantanamo Bay, Cuba. Her work with SUCCESS included profiles of entrepreneurs Steve Case, Ted Turner and the late Tony Hsieh.

Now living in and working from Santa Fe, NM, Lisa enjoys sharing the challenges and successes of franchisees and franchisors as a contributor to FranchiseWire and Franchise Consultant Magazine.
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