Rick Robinson

Rick Robinson is President of Franchise Genesis, a franchise development and consultancy company that has helped many businesses grow through franchising. With nearly four decades of experience in franchising, Robinson has built an impressive career as both a franchisor and franchisee. He has led five different franchise brands, managing both start-ups and turnarounds, and owned a successful multi-unit Master Franchise with 230 franchisees generating $19 million in annual revenue.

A recognized leader in the industry, Robinson holds the Certified Franchise Executive (CFE) designation and has served on the prestigious Board of Directors of the International Franchise Association (IFA) alongside top executives from some of the world’s largest franchise brands. He has also been a guest speaker at six IFA Annual Conventions, sharing his expertise with industry peers. Under his leadership, Robinson and his team have helped their clients sell more than 1,000 franchises, solidifying his reputation as a trusted authority in the franchising world.

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