What is the PESO Marketing Model?
Gene Sower
April 15, 2024
A Comprehensive Paid, Earned, Social and Owned Media Strategy Can Supercharge Your Franchise Company’s Outreach Franchisors looking to boost their
Gene Sower
Gene Sower is the director of brand management and PR for FranchiseWire, where he helps franchise brands grow their visibility and success. As founder of the digital marketing company Samson Media, LLC, Sower brings years of experience in content marketing and SEO. He helps franchises attract leads, build credibility, and improve their online presence, using proven strategies to drive growth and stand out in a competitive market.
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