December 20, 2008 - Seeing huge opportunities in the executive coaching field, ActionCOACH George Hannides recently expanded his coaching business to include executive coaching. As soon as ActionCOACH, the number one business coaching firm in the world, announced its executive coaching program this year, Hannides signed up for it.
Based out of Milton Keynes in the U.K., Hannides will now be serving executives from the corporate world – in addition to his business coaching clients.
“ActionCOACH is in a great position to exploit this market,” he said.
Hannides believes that – in terms of fundamentals, business coaching and executive coaching are much the same.
“Larger businesses have layers of complexity due to their size together with checks and controls to minimize risk for the shareholders, who are removed from the business itself,” he said. “The pressure and desire to succeed is something familiar to both executives and business owners - and of course to us as coaches who have had to build our own businesses from scratch.”
In addition to direct marketing, Hannides will use his networking and public speaking skills to penetrate this niche market.
“With hard work and a detailed marketing plan in place, I will be able to successfully manage these two aspects of my business and grow the executive coaching side,” he said. “Being part of a firm will be beneficial to this end.”
Hannides believes that larger organizations have numerous issues and once he becomes a trusted consultant, many more opportunities will present themselves.
ActionCOACH is the world’s number one business coaching and executive coaching firm, with more than 1,000 offices in 26 countries. To learn more, go to actioncoach.com.
View Company Website: http://www.actioncoach.com