March 19, 2008 - Hatboro, PA – FranchiseWorks.com, a premiere franchise marketing and lead generation company, has taken another giant step toward capturing the “lead” position among players in the highly competitive franchise portal arena.
Just months after announcing that five of the most respected and well-known names and faces in franchising made a private equity investment in FranchiseWorks.com, the company announced today that it has brought on Red Beard Marketing, Inc. President Jack Burris to grow its portfolio of franchise clients and consequently drive increased traffic to the site. In December 2007, FranchiseWorks.com released the news that franchise consultants Michael Seid and Kay Ainsley (Michael H. Seid & Associates, LLC); franchise public relations expert Brad Fishman (Fishman Public Relations) and franchising attorneys Lane Fisher and Jeffery Zucker (FisherZucker, LLC) had invested in the company. As part of the announcement, the investment team stated plans to turn FranchiseWorks.com into “the most powerful and, cost-effective lead generation site in franchising.” FranchiseWorks.com was founded in 1999 by franchise sales and development veteran Terry Corkery, who continues to be heavily involved in the company in a leadership role. “The talent offered by Jack and his marketing team will help grow the site’s customer base and strengthen our brand image, allowing us to continue to deliver the consistent quantity and quality of leads that our customers have come to expect from FranchiseWorks.com,” said equity partner Lane Fisher. Before starting Red Beard Marketing, Burris served as vice president and partner with Franchise Business Review and served as director of sales & marketing for the IFA. “I am very excited about joining the FranchiseWorks team,” Burris said. “FranchiseWorks.com is one of the leading franchise portals and offers an important service to the franchise community. It provides one place for potential investors to compare several hundred franchise opportunities and make a more educated decision about which franchise is best suited for them.” About FranchiseWorks.com Founded in 1999 by franchise sales and development veteran Terry Corkery, FranchiseWorks.com provides prospective franchisees seeking to start their own business with a directory of franchises for sale. The site includes expert advice, articles, news and information pertinent to franchising and will begin to incorporate content provided by its partners. For more information, call (877) 824-4411, or visit www.franchiseworks.com. ###
View Company Website: http://www.franchiseworks.com
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