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July 30, 2005 - BOSTON, Mass – Snip-its, a franchise organization of unique and creative hair care salons that cater specifically to children, opened its 25th salon in Buckhead, GA on July 16. This salon opening marks a period of exceptional growth for The Snip-its Corporation, a franchise group that in its first 20 months has opened 20 franchised salons and licensed more than 73.

Steven and Elizabeth Tralongo, owners of the new Buckhead salon, are also exceptional members of the Snip-its franchise group. The Tralongos opened the very first Snip-its franchise salon in Norcross, GA in December of 2003.

“It is a genuine privilege to be able to say that we opened not only the first Snip-its franchise but also the 25th salon,” said Elizabeth Tralongo, owner of three Georgia Snip-its salons in Norcross, Marietta and Buckhead. “It is a testament to the Snip-its brand that we were so successful in our first venture that we opened a second and now a third salon. The customers see the value and competitive advantage that Snip-its offers.”

Snip-its was originally conceived in 1993 by Joanna Meiseles and the first Company-owned salon opened in September of 1995 in Framingham, Massachusetts. Snip-its began its thriving franchise program in 2003 after five Company-owned salons proved to be successful in the Boston area. 25 salons are currently operating in 11 states with 15 more salons expected to open by the end of 2005.

“2005 has proven to be a tremendous year for Snip-its in terms of growth and recognition,” said Joanna Meiseles, President and Founder of Snip-its. “We are thrilled that franchisees like the Tralongos believe so strongly in the Snip-its brand. They opened our first franchised salon and now our 25th salon company-wide, thus proving our brand has the growth potential we always envisioned for it. We look forward to opening more stores in Georgia and across the country.”

Interviews with the Snip-its Corporation and franchise owners are available upon request. Snip-its salon photographs are also available for publication. For a complete list of locations please visit www.snipits.com or call (877) SNIP-ITS.

About Snip-its Salons

Snip-its is a unique family-friendly salon that combines specially trained stylists specializing in children’s hair care and a unique and entertaining environment. The result? Happy kids with great looking hair and stress-free moms and dads! Snip-its has turned what was once a tedious chore into an amazing adventure, filled with fun, games, and excitement. Upon entering the Snip-its salon, parents and children step into a magical, engaging, cartoon world of adventure characterized by floor-to-ceiling cartoon murals, splashy vibrant colors, music from the Snip-its soundtrack and larger than life animated cartoon characters, including Flyer Joe Dryer, Maranga Mirror, Curly Comb and Snips.

About The Snip-its Corporation

The Snip-its Corporation is headquartered in Natick, Massachusetts and was conceived in 1993 by Joanna Meiseles. The Company provides complete hair care services and sells a full line of private label hair care products specially formulated for children. With five successful Company-owned salons in operation, Snip-its launched a franchise program in the fall of 2003 to accelerate the growth of the brand. The Company has licensed over 73 units to date. 25 salons are open thus far, and 15 additional units are scheduled to open this year. Snip-its salons are now open in Massachusetts, Connecticut, Georgia, North Carolina, South Carolina, Ohio, Texas, Tennessee, Arizona, Florida and New Hampshire. Snip-its is quickly emerging as the market leader with invaluable brand equity and share of mind. For more information, visit www.snipits.com or call 877-SNIP-ITS.

Contact: Alison Thompson

617-204-4264

athompson@conventures.com



View Company Website: http://www.snipits.com

  
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AUTHOR DETAILS
Contact Name:
Victoria Breglio
Organisation:
Snip-its Corporation
Email:
Victoria Breglio
Telephone Number:
617-439-7700
Internet:
www.conventures.com

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