Why invest in a wellness franchise?

wellness franchise

Wellness franchises offer a feel-good business in a booming industry

What could be better than helping people feel better about themselves? For many investors, being able to capitalize on it tops the list. Investing in health and wellness franchise gives people the best of both worlds: A business they can feel good about in a booming industry. According to the Global Wellness Institute, wellness is is growing, $4.5 trillion industry.

Consumers know that investing in self-care is an investment in themselves. Focusing on wellness and self-care means that you are doing what needs to be done to lead a happy and healthy life. Self-care provides answers to a lot of our daily stressors that contribute to depression and anxiety. 

Wellness franchises have taken this need for self-care and have capitalized on it, creating growth opportunities for aspiring business owners. Here are just some of the many areas in the expanding world of wellness franchising.

Assisted stretching

StretchLab offers assisted stretching and a membership-based model.

Stretching reduces stress and prevents injury, helps people move with ease, and improves flexibility. Assisted stretching franchises have taken it a step further by offering a personal training component and membership-based business model. A leader in the space is StretchLab, which enjoyed rapid growth, with hundreds of locations sold across the country and more than 100 open. Also in the stretching space is, Kika Stretch Studio, founded by New Jersey native Kika Wise, a former professional dancer turned entrepreneur, franchisor, and wellness educator. She has the distinction as one of the few African American female franchisors in the country. 

wellness franchise
At Kika Stretch Studios, members benefit from the proprietary KIKA METHOD® of assisted stretching.


We can all agree that there is nothing more relaxing than getting a massage. Massages help reduce pain, muscle soreness, and tension while improving circulation, energy, and alertness. Franchises such as Hand and Stone and Massage Envy make it very simple to treat ourselves to a day of relaxation without dealing with high-end spa prices. At Hand and Stone, wellness is at the forefront of their services. Massage Envy, the largest player in the space, has nearly 1,100 franchise locations in 49 states.

young woman enjoying a massage

Physical Therapy

Humans are prone to injury. Luckily, physical therapy franchises are available to help us strengthen the muscles associated with any injury along with the surrounding muscles. Physical Therapy Now is a franchise that focuses on exercise therapy, pain management, massage therapy, and stretch therapy. Founder and CEO Andy Zapata has had a great deal of experience in the physical therapy field including serving as a Medicare Part A Inspector for the American Association for Accreditation of Ambulatory Surgical Centers. Other physical therapy franchises include Fyzical Therapy & Balance Centers and PT Solutions Physical Therapy.


Chiropractic franchises are on the rise and are growing quickly. Chiropractic adjustments involve hands-on manipulations that help realign joints and can help relieve pain. Franchises like The Joint Chiropractic and NuSpine Chiropractic are two examples of franchises that have taken a wellness need and revolutionized it to be accessible for all. The Joint Chiropractic has already grown to more than 530 clinics throughout 33 states. NuSpine includes a Hydrotherapy massage in its services. 

wellness franchise
Therapist giving lower back sports massage to athlete male patient in clinic


Needles, all of a sudden, aren’t so scary anymore. Acupuncture provides a long list of benefits to our central nervous system, stimulating our bodies’ natural healing abilities and promoting physical and emotional well-being. At Modern Acupuncture®, it is their mission to make your life better. For years, CEO Dr. Stephen Gubernick treated patients with various types of pain while running a successful business as a franchise owner of The Joint Chiropractic. However, he wanted to do more, and making acupuncture more accessible through franchising was his solution. Since September 2016, when Modern Acupuncture was launched, more than 500 licenses have been awarded, with nearly 50 clinics open across the U.S.

Anti-aging solutions

Thanks to franchising, feeling and looking youthful again is more accessible. With brands like BeBalanced Hormone Weight Loss Centers and 4Ever Young Anti-Aging Solutions, entrepreneurs can take advantage of the $300-billion-dollar global anti-aging market. BeBalanced Hormone Weight Loss Centers caters to women with a non-medical, holistic approach to solving stubborn weight gain, PMS, and menopause symptoms. 4Ever Young Anti-Aging Solutions offers a host of health and wellness treatments and services for both men and women. Both brands offer membership-based models for recurring revenue.


wellness franchise
Icebox Cryotherapy Studios’ Whole-Body Cryotherapy helps decrease inflammation and strengthens the immune system by increasing white blood cells and immune cells.

Get ready to freeze! Cryotherapy, sometimes known as cold therapy, is the local or general use of low temperatures in medical therapy to relieve pain and recover muscles. Several brands offer franchise opportunities, including US Cryotherapy, iCRYO Cryotherapy, and Icebox Cryotherapy. They all offer an array of services from whole-body cryotherapy to facial rejuvenation with membership-based models. Icebox Cryotherapy was started by Alia Alston who was inspired to help others after having survived a serious car accident, leaving her with chronic pain and a debilitating neck injury.

Thanks to franchising, the niche services offered in the wellness space are no longer reserved for the rich and famous. This booming sector has not only helped more people feel and look better, but it has created business opportunities that were unheard of not too long ago. With a wellness franchise, the options are plentiful to own a feel-good business in a growth industry.

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Isabella Stier is a freelance writer who has a love for storytelling and entrepreneurship. She contributes to FranchiseWire.com and entrepreneurship-interviews.com, reporting on industry news and franchise trends.
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