Titus Center For Franchising to Host Interactive Event in Florida

Titus Center for Franchising

The Second Annual Franchise Executive Symposium is Set For April 5

Palm Beach Atlantic University’s Titus Center for Franchising will host the second annual Franchise Executive Symposium from 12:30 to 5:30 p.m. April 5 on the West Palm Beach, Fla., campus. At this live interactive event, franchise executives can network, develop solutions to case studies, and soak up ideas from an executive panel discussion about franchise resales. 

Dr. John Hayes, director of the Titus Center, said symposium participants will include top C-level franchise industry talent plus executives who handle training, operations, marketing and franchise development. This will create “a unique opportunity to brainstorm new ideas and solutions while encouraging thoughtful discussions that stimulate growth, creativity and strategic thinking for these individuals and their businesses.” 

Matthias Lehner of Bodystreet and Ted Laatz of SUCCESS® Space will be on hand to present and benefit from the case study discussions relating to their franchises. Lehner is CEO and founder of Bodystreet, a European-based franchise that offers electro-muscle stimulation in its 300-plus units; he’s also vice chairman of the German Franchise Association. Ted Laatz is president of SUCCESS® Space, a new franchise that creates workplaces that are socially and technically innovative. Through ideas developed at the symposium, both franchisors hope to develop ideas for growing their businesses. 

Other Activities, Registration

Red Boswell, president of the International Franchise Professionals Group, will moderate the panel on franchise resales. Panelists will be announced soon, according to a statement from the Titus Center. Before the symposium starts in earnest, symposium participants are invited to a networking social on the evening of April 4. And from 8 a.m. to noon on April 5, attendees may take part in an advisory meeting followed by lunch. Until March 12, early registrants are eligible for a discounted symposium fee of $297. After that date, the cost is $397. Attendees are eligible for 100 participation credits going toward the International Franchise Association’s Certified Franchise Executive program.

About The Titus Center for Franchising

The Titus Center for Franchising is part of the Rinker School of Business at Palm Beach Atlantic University in West Palm Beach, Fla. Students complete 12 credit hours to earn a concentration in franchising as part of a bachelor’s degree program. The center is dedicated to educating students about the industry and preparing them for careers in franchising.

For more information, visit Titus Center for Franchising’s 2022 Franchise Executive Symposium.

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