Recession-Resistant Franchises Thrive by Providing Vital Services Franchise investors are often lured by trendy or ”sexy” brands, but they are missing out by overlooking the reliability of recession-resistant franchises. These unsung heroes of franchising may not turn heads like some of the flashier food and fitness brands do, but they have staying power. Investopedia defines … Continue reading The Appeal of Not-So-Sexy Franchise Brands