Commercial Cleaning Brand Adds New Master Franchise Territories
The demand for consistent and trusted cleaning is continuing to rise — and Stratus Building Solutions is ready to answer the call. As a commercial cleaning and janitorial services franchise built on comprehensive cleaning needs and practices, Stratus is expanding rapidly across North America through its proven master franchise model. This unique structure empowers entrepreneurial leaders to build regional businesses while supporting local unit franchisees who deliver cleaning services in their communities. The timing couldn’t be better. The commercial cleaning industry is anticipated to reach over $110.22 billion by 2033.
“Businesses continue to recognize the value of our professional and award-winning cleaning services,” says Regina Gutiérrez Wilson, marketing manager for Stratus, who works closely with franchise owners. “Our performance underscores the strength of our franchise model, the dedication of our franchisees, and the growing preference for reliable cleaning solutions.”
Master Franchise Territories
As part of its expansion efforts, Stratus has brought 10 new master franchise territories on board during the first half of 2025. Within the company’s multitiered business model, master franchisees are experienced entrepreneurial leaders who operate as regional business owners in an exclusive territory. Master franchisees recruit and support unit franchisees, who are independent small-business owners who provide cleaning services to a broad range of clients in their communities. With 93 total territories, Stratus moves closer to its goal of reaching 100 master franchise territories across the U.S. and Canada by the end of the year.
“We’re thrilled to expand our presence across North America, uplifting a talented and driven group of master franchise owners,” says Gutiérrez Wilson.
“Stratus is perfect for people wishing to go into business for themselves. The brand is an ideal fit for anyone looking to run a successful business while having the support of a proven and established franchise system and provide recession-resistant services like commercial cleaning,” says Rob Lancit, vice president of franchise development at Stratus.
The company combines a resilient, scalable business model with strong unit economics, with an average unit volume exceeding $3 million. Stratus’s B2B recurring-revenue franchise model includes nine distinct revenue streams, such as royalties, contract sales and product markups. Doug Flaig, CEO of Stratus, also credits the company’s franchisees and corporate leadership for helping to drive the company’s growth.
“You can’t have success without a solid foundation, and we’ve got a dedicated, passionate team leading the way,” Flaig says. “We’re building a company and a culture that people want to be a part of. I couldn’t be prouder of the great work our franchisees have put in and the dedication that makes Stratus stand out not only in commercial cleaning but in the franchising industry as a whole.”
New Territory Growth
Stratus Building Solutions continues to expand its nationwide footprint with the recent opening of three new master franchise territories in Charleston, New Haven and Westchester. These additions bring the brand’s proven commercial cleaning model into new markets where demand for reliable, eco-friendly cleaning services continues to rise. By growing into more regions, Stratus not only strengthens its presence across the U.S. but also creates new opportunities for entrepreneurs to join a thriving system backed by nearly two decades of success.
“As a 22-year-old recent college graduate, I was looking for an opportunity that I can build my future with unlimited potential and a way to make an impact in my community.” Said Matt Ferrer one of the newest territory owners and President of Stratus Building Solutions of Westchester. “With Stratus, I get to build a regional business, work alongside other entrepreneurs, and meet the rising demand for consistent, high-quality cleaning. It’s the perfect combination for success.”
Reliable Franchising
Stratus Building Solutions has built its reputation on being a reliable, trustworthy partner for both franchise owners and clients. Stratus has proven that its model delivers results, but more importantly, delivers quality, dedicated work. Franchisees benefit from a strong support system, transparent operations, and a brand that stands behind its commitments. For clients, Stratus’s long track record of dependable service and high-quality standards provides peace of mind, making the company a trusted choice in the commercial cleaning industry.
Stratus Building Solutions was founded in 2006 and has expanded to include over 4,500 unit franchisees in 93 master territories. And with 1,152 new franchises added to the Stratus system last year, the company has been recognized by Entrepreneur magazine as the Fastest Growing Franchise for the third year in a row. Similarly, FRANdata also confirms Stratus as the fastest-growing U.S. franchise brand over the past 3 years — proof that its scalable model, strong market demand, and proven support system are fueling consistent growth that benefits both new and existing franchisees. Beyond that achievement, Stratus is ranked by Entrepreneur as the number one Commercial Cleaning Franchise for the second consecutive year and is ranked 23rd overall in the competitive 2025 Franchise 500 rankings.
Learn more about the Stratus Building Solutions franchise.
