Halloween 2023: Fast-Food Special Menu Items, Deals and Promotions

Halloween 2023: Fast-Food Special Menu Items, Deals and Promotions

A Thrilling Roundup of Hauntingly Delicious Treats and Specials

October is off to a great start with lots of opportunities for fast-food specials and promotions. While pumpkin spice gets a lot of attention during fall and everyone loves Oktoberfest, there’s nothing quite like the tricks and treats franchisors introduce for Halloween. During Spooky Season, witches, zombies and spiders are all the rage as fast-food franchisors get into the spirit with fun products and promotions. 

With a record-setting $12.2 billion expected to be spent this Halloween, franchisors can benefit from increased traffic and interest with Spooky Season marketing initiatives. Below is a sampling of fast-food franchise specials and promotions for Halloween 2023.  

Halloween 2023: Fast-Food Special Menu Items, Deals and Promotions

7-Eleven

Halloween 2023

Spooky Season has arrived at 7-Eleven. From October 30-31, 7Rewards and Speedy Rewards members can buy any large pizza and get another large pizza for free. Guests can also try the new MTN DEW PITCH BLACK Slurpee.

Applebee’s

Halloween 2023

For Halloween 2023, Applebee’s has a spooktacular deal on wings. When guests order at least $40 of delicious treats on October 31, they can use the promo code SCARY23 at checkout to receive free boneless wings for To Go or delivery.

Baskin-Robbins

Halloween 2023

Who says cake and Halloween don’t go together? Not Baskin-Robbins. This Spooky Season, fans of the ice cream franchise can enjoy ghoulishly good Halloween cakes, including Zombie Unicorn Cake (above), Halloween OREO Cake, Trixie the Ghost Cake, and Ghost Cake. Halloween-inspired ice cream flavors include REESE’S Peanut Butter Cup, Jamoca Almond Fudge, and Rocky Road.

Burger King

Halloween 2023

Burger King is getting in on the Halloween 2023 fun by releasing a limited-edition, glow-in-the-dark “Trick-or-Heat” bucket at select locations. Guests can take home the bucket with any purchase for $1. The new item is inspired by the popular fast-food franchise’s two ghost pepper menu additions: Ghost Pepper Whopper and Ghost Pepper Chicken Fries. Additionally, Royal Perks members can score a Ghost Pepper Whopper, a 4-piece Ghost Pepper Chicken Fry, small French fries, small drink and a Hershey Sundae Pie for $13 when using the app or website.

Church’s Texas Chicken

Halloween 2023

To take Halloween 2023 to the next level, Church’s Texas Chicken is offering the Texas-Sized Grande Meal limited-time offer. With the purchase of any Church’s family meal, guest will receive a free trick or treat bag. The meal consists of a 16-piece legs and thighs or eight-piece legs and thighs with eight tenders featuring Church’s Purple Pepper sauce, three large sides of Mashed Potatoes, Coleslaw, and Baked Mac & Cheese, along with six Honey-Butter Biscuits. 

Dickey’s Barbecue Pit

Halloween 2023

Who says you can’t enjoy barbecue on Halloween? Not Dickey’s Barbecue Pit. On October 31, guests wearing Halloween costumes get a free Big Yellow Cup with a minimum purchase of $12. To enjoy $5 off all Packs, use the code “5OFFPACKS” at checkout for orders made on the Dickey’s app or website.

Dunkin’

Halloween 2023

The Spider Donut is back and bigger than ever at Dunkin’—and it’s not just a dessert. Customers can also buy a six-foot-tall Inflatable Spider Donut decoration for $99.99. The coffee and doughnut brand is also introducing a Chocolate and Orange Sprinkle takeover of the classic Chocolate, Vanilla and Strawberry Frosted doughnuts. 

Firehouse Subs

Halloween 2023

At Firehouse Subs, rewards members earn triple points on purchases made on October 30-31. This deal is valid for orders placed on the app, online or in-store.  

Gong Cha

Halloween 2023

Through October 31, brave bubble tea fans can choose from Gong Cha’s Chocolate Horror Delight featuring chocolate, coconut jelly, Oreo milk foam and Oreo crumble or the Bloody Taro featuring white pearls, swirled strawberry syrup, strawberry milk foam with a strawberry swirl. For added fun, drinks purchased from October 30-31 will come with a sticker sheet to dress up cups with silly faces. On Halloween 2023 only, customers get a free topping with the purchase of any large drink when they wear their costume in-store.

Huddle House

Halloween 2023

From October 27-31, participating Huddle House franchise locations are offering a free kid’s meal with the purchase of any $6 entree when dining in-store. Guests have to mention the code “Kids Eat Free” to enjoy this spooktacular offer.

Krispy Kreme

Halloween 2023

Zoinks! Krispy Kreme is calling all members of the Mystery, Inc. gang to enjoy the limited-edition Scooby-Doo Halloween Dozen. These new Scooby Snacks include the Scooby Dooby-Doo Doughnut, Mystery Machine Doughnut, Spooky Monster Cookies N’ Kreme Doughnut, and Jinkies! Halloween Orange Sprinkle Doughnut. Fans can also indulge in the new Scooby-Doo Cookie Shake.

Krystal

Krystal is hosting a Halloween Costume Extravaganza this October 31. Guests who dress up at select locations can enjoy a buy-one-get-one-free deal on Krystals and Cheese Krystals for up to five per order. To ensure everyone’s safety, full costume face coverings and props are not allowed. 

McAlister’s Deli

Halloween 2023

In celebration of Spooky Season and Halloween 2023, McAlister’s Deli cooked up a new seasonal concoction: the Witch’s Brew. This lemonade drink is made with cane sugar, lemon juice, and caramel apple syrup.

McDonald’s

Halloween 2023

In celebration of Halloween 2023 and Spooky Season, McDonald’s is bringing back “Boo Buckets” as part of its Happy Meals at select locations. The four new Halloween designs include the Monster, Skeleton, Mummy and Vampire.

MOD Pizza

Halloween 2023

To add more fun to Halloween 2023, MOD Pizza is offering guests 31% off their in-store purchase when they show up in their costumes. Customers can sweeten their Spooky Season with the pizza franchise’s Pumpkin Spice No Name Cake.

Nékter Juice Bar

Halloween 2023

Looking for a boost after running from witches, ghouls and goblins? The Nékter Juice Bar franchise has got you covered. Through October 31, three spook-tacular Halloween-themed items will be on the menu: the Frankenstein Smoothie, Smoothie of Darkness and Vampire Bowl. As an added treat, children wearing costumes on Halloween will get 50% off their order of one superfood smoothie or acai bowl.  

Papa Johns

Halloween 2023

Craving pizza this Halloween 2023? Papa Johns has got you covered. From October 23 – October 31, the brand is bringing back its Jack-O’-Lantern pizza for $16.99.

Papa Murphy’s

Halloween 2023

Halloween isn’t just for candy. In celebration of the fun holiday, Papa Murphy’s is bringing back Jack-O-Lantern Pizza through the end of the month.

Scooter’s Coffee

Halloween 2023

Through October 31, the new FrankenSCOOOT! Energy Infusion is available at Scooter’s Coffee. The new seasonal concoction combines raspberry and bold blue raspberry flavors.

Smalls Sliders

Halloween 2023

Smalls Sliders is taking Halloween 2023 to the next level with the first-ever Small-o-ween. From October 28-31, select drive thrus will give the first 100 guests exclusive shoe charms with the purchase of a menu item.

TOUS les JOURS

Through October 31, the TOUS les JOURS franchise is offering a Halloween-themed collection of craveable confections. These seasonal treats include the Mummy Cake, Green Monster Cake, Orange Monster Cake, Halloween Cloud Cake, and Cookie & Cream Cheesecake. The French-Asian bakery café chain also added Halloween-themed eclairs, available in chocolate, coffee and vanilla flavors, to its seasonal lineup. 

Wendy’s

Halloween 2023

At Wendy’s, guests can enjoy delectable treats while supporting a good cause. Through October 31, the popular fast-food franchise is offering $1 Boo! Books that include five coupons for free Frosty drinks and one coupon for a $1.99 DC Superhero Kids Meal, with a purchase. Proceeds benefit the Dave Thomas Foundation for Adoption. Boo! Books are available at drive-thru windows and on the Wendy’s app and website. The popular fast-food franchise has deals all Halloween weekend long including a free Crispy Chicken Sandwich with a purchase on October 28 and a free 6-peiece nugget with a purchase on October 31.

Zaxby’s

Halloween 2023

From October 30-31 at participating locations, Zaxby’s is celebrating Halloween 2023 with a BOGO for a Boneless Wings Meal for Zax Rewardz members using the app. The meal consists of five boneless wings tossed in one of eight sauces and served with Texas Toast, crinkle fries and ranch sauce.

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Haley Cafarella is a passionate journalist and writer for IFPG. In her role as content and marketing specialist, she creates original articles for FranchiseWire and Franchise Consultant Magazine. Her specialties include educational articles about buying a franchise and franchise consulting. She also reports on franchise professionals who were recently promoted or hired through FranchiseWire’s popular HireWire series.

Haley has contributed to a variety of regional publications, including Quo Vadis, New Brunswick Today, and the Trenton Monitor. She holds a bachelor's degree in journalism from Rutgers University.
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