Mobile Frachise Opportunity Offers Low Overhead and Flexibility
Flooring is one of the most visible and hard-working parts of any property, and it does not last forever. High-traffic areas wear down, design trends shift, damage happens and renovations often start from the ground up. That creates steady demand for flooring repair and replacement, especially as homeowners continue investing in remodeling projects. Harvard’s Joint Center for Housing Studies expects homeowner improvement spending to reach $518 billion by the end of 2026, while Grand View Research projects the U.S. flooring market to grow from $35.8 billion in 2025 to $68.07 billion by 2035. For customers, the challenge is often not deciding whether they need new floors, but finding a trusted provider who makes the process simple. That is where convenient, service-focused flooring models have room to stand out.
Founder Shaun Bezuidenhout (above with family) recognized that demand and started Colorado-based Floor Crafters more than a decade ago, building on a construction career that began in 1998. “Flooring enhances the beauty of homes, improves functionality and value in an investment property, or puts the finishing touch on a commercial project,” he says.
A Mobile Showroom
The franchise model keeps overhead low with no large showroom or excess inventory. Franchise owners focus on customer service and quality installation. “We are deeply passionate about witnessing the remarkable transformation and added value that new hardwood, tile, carpet, luxury vinyl or concrete epoxy can bring to a property,” he says.
Floor Crafters began franchising in 2024 and now has eight franchised units in Texas, South Carolina and Colorado, with markets available throughout the U.S. Bezuidenhout’s goal is long-term, steady growth.
Here, we meet two of the first Floor Crafters franchisees who bet on the brand early and are already seeing results.
David Hunt, Floor Crafters in Charlotte, N.C., and parts of South Carolina
After nearly 20 years as an IT professional, David Hunt was ready to take control over his time and income. “I wanted more freedom,” he says. He explored other franchise options, but the Floor Crafters model stood out. “There was little overhead and quick returns on my investment. I don’t have a big showroom or carry a lot of inventory. I only purchase material whenever I sell a job,” he explains.
Giving up a steady paycheck worried Hunt initially, but he’s happy he overcame his fears and went for it. “I had a steady job, steady income, steady benefits,” he says. “But the thought of doing something on my own and working extra hours for myself and not someone else … that pushed me over the top.”
Hunt says the onboarding process prepared him well, with hands-on training and daily support.“It feels great knowing I’m backed by a proven system.” His advice to others? “Don’t overanalyze it. The numbers are there, and they make sense.”
Graham Whitaker, Four-territory Floor Crafters franchise owner in Colorado
Being the very first franchisee of an emerging franchise system didn’t worry Graham Whitaker. Knowing that Floor Crafters had been in business for more than 10 years put him at ease and the concept excited him. “Every house needs a floor, and that’s not going to change,” he says. “The idea of a proven brand appealed to me.”
He enjoys the variety the business brings. Each day means different homes, different clients and different projects — from small repairs to full-scale renovations. “Being able to see a dingy old house transformed into something new and modern is so rewarding,” he says.
He loves that the customer experience is designed to be easy and convenient. “You call us, we show up, we bring the samples to your doorstep and we’ll take care of the rest,” Whitaker explains.
While the first year required focus and persistence, the results have been strong. “We are making over $100,000 a month consistently now,” he says. “That’s a great win.”
Learn more about the Floor Crafters franchise opportunity.
