Courtney Harmon Appointed President of bluefrog Plumbing + Drain and Softroc

HW - Courtney Harmon, bluefrog Plumbing + Drain and Softroc

Harmon will Consolidate Support and Direction for the Emerging Franchise Brands

Stellar Service Brands, a franchise umbrella of commercial and residential service brands, named Courtney Harmon president of bluefrog Plumbing + Drain, expanding on her role as president of Softroc. She will consolidate the direction and support for the two emerging brands. Harmon previously served as president of The Driveway Company. In addition to Harmon’s announcement, Stellar Service Brands recently named Devin Hughes vice president of franchise development.

“I am most excited about the challenge of leading brands in very different industries. I am very passionate that the keys to success in owning and managing a business are highly consistent regardless of its industry, and this will put my beliefs to the ultimate test! I am eager to grow and learn in my new role while diligently accelerating our emerging brands to the next level,” Harmon said.  

Harmon worked with the Restoration 1 group prior to its acquisition by Stellar. During that time, she took part in establishing, guiding, and living out the company’s mission and core values. To Harmon, CEO Sherry Rose has done a great job of seeking out individuals who fit the team culture. Throughout her time with Stellar, Harmon has seen the umbrella company focus on its culture, vision and positioning itself for growth. 

Courtney Harmon is the new president of bluefrog Plumbing + Drain and Softroc.

Rose is excited to see Harmon expand her role. “The centralization of support for our emerging brands under Courtney’s leadership will streamline operations and ensure a unified approach. With her wealth of experience in franchising and exceptional leadership skills, I have no doubt that Courtney will thrive in her expanded role.”

The Power of Franchising 

Harmon got her start in franchising at Curves International in 2005. She was amazed by the power of such a large network sharing the same vision, working toward the same goals, and supporting one another. “Since franchising provides opportunity with a road map, entrepreneurs have a greater chance of success in living the American Dream,” she said. 

Advice for Franchisee Candidates 

Harmon offers three pieces of advice to aspiring franchise owners: 1. Find a brand you are passionate about. 2. Conduct thorough due diligence. 3. Follow your gut. “The best approach is to just go for it by doing the hard work, taking care of people, and keeping it simple,” she said.  

About Stellar Service Brands

Stellar Service Brands is a home services umbrella franchisor based in Texas. Its brands include Restoration 1, which specializes in emergency mitigations, restoration and reconstructions services; bluefrog Plumbing + Drain, a plumbing repair and installation franchise; and Softroc, which provides poured in place rubber surfacing. Stellar Service Brands has over 525 franchise locations awarded across the U.S., according to a press release.

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Haley Cafarella is a passionate journalist and content developer. In her role as content and marketing specialist for IFPG, she creates original content for the franchise broker network's ongoing initiatives and writes articles for
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