Assisted Living Locators Goes Purple to Support Alzheimer’s & Brain Awareness Month

Assisted Living Locators, a nationwide senior placement and referral service, annually “goes purple” to support Alzheimer’s & Brain Awareness Month

The companies 140 franchisees across the U.S. joined the movement by taking the Purple Pledge this year and participated as a Walk To End Alzheimer’s National Team to raise funds to fight Alzheimer’s.

The color purple has been chosen to help raise Alzheimer’s awareness as The Alzheimer’s Association encourages people to “Go Purple with a Purpose”. The event held on June 21 shined light on the 5.7 million Americans living with Alzheimer’s disease and the more than 16 million family members and friends providing care and support.

Olea noted that her company is the first nationwide senior placement service to achieve system-wide dementia care certification to help families affected by Alzheimer’s find at no cost, independent living, assisted living, and memory care options. “We are making a positive difference every day by finding facilities that are best suited for these individuals,” she added.

During Alzheimer’s and Brain Awareness Month, Assisted Living Locators also showed the power of purple by changing its company logo to purple on its corporate website and franchisee social media channels to show solidarity for those with Alzheimer’s and other forms of dementia. The company’s senior care advisors wore purple and shared photos on social media, as well as participated in Longest Day fund-raising and dementia care education events.

If you have questions about dementia care, speak to an Assisted Living Locators Senior Care Advisor at 877-266-7788 or visit

Previous ArticleNext Article
Send this to a friend