Understanding the unique concerns of the post-pandemic franchise buyer can help lead to more sales success The franchise industry has …
Labor shortage requires new strategies for frontline employee retention
How franchises can keep employees engaged so turnover reduces and client retention increases At the end of April, U.S. employers …
Ready for a rebound: Put technology to work as lead flow returns
Speed-to-lead is more important than ever for franchise development There’s no denying that franchise sales results took a big hit in …
Three important lessons I taught my kids about entrepreneurship
A Father’s Day reflection on my role as a dad and a founder As Father Day approaches, I reflect on …
The power of a strong CRM for franchise development marketing
Using the right customer relationship management platform can be the difference between closing deals and letting them slip away If …
Five must-have leadership lessons for franchisors
Leadership is an essential part of running a successful franchise system. Here’s what the industry’s top leaders do to create …
Franchise organizations from around the world
These franchise organizations help franchise professionals connect, collaborate and stay informed With more than 700,000 franchise establishments in the U.S. …
Voicemail best practices for franchise development
Franchisors: Are your voicemail messages causing you to lose leads? Investing in a franchise is a huge decision, so once …
4 Essentials of Quality Control in Franchising
With strong quality controls in place, franchised locations very frequently outperform company-owned and hired manager-run locations Companies looking to expand …
How franchises can engage website visitors more efficiently
Conversational marketing is transforming the franchise sales automation process—one customer at a time. As franchise sites increase information density to …