Franchisors are taking their annual conferences and events to sea Smart franchisors know that a collaborative and inclusive culture makes …
How to get your franchise development website searched
Understanding your target market is key to optimizing your franchise development website to capture and convert leads A website is …
How to make your sales calls screen proof
Salespeople can disarm the person on the other side of the phone by following this simple script We all make …
3 must-have skills for franchise sales
Here’s how franchisors and franchise consultants can keep candidates engaged through the franchise discovery and sales process Investing in a …
Mindset tips for franchisors
Here’s how franchisors can overcome mindset hurdles that can hold them back from growth and success Every franchisor wants a …
Prospecting after the pandemic: Insights on employee recruitment
Staffing and recruitment looks a lot different than it did a year or two ago A brand is defined by …
The psychology of today’s post-pandemic franchise buyer
Understanding the unique concerns of the post-pandemic franchise buyer can help lead to more sales success The franchise industry has …
Labor shortage requires new strategies for frontline employee retention
How franchises can keep employees engaged so turnover reduces and client retention increases At the end of April, U.S. employers …
Ready for a rebound: Put technology to work as lead flow returns
Speed-to-lead is more important than ever for franchise development There’s no denying that franchise sales results took a big hit in …
Three important lessons I taught my kids about entrepreneurship
A Father’s Day reflection on my role as a dad and a founder As Father Day approaches, I reflect on …