January 4, 2006 - After building a one-man operation into a multi-million dollar pet waste cleanup enterprise, entrepreneur Matt “Red” Boswell is helping others find similar success through franchising. Where else but America could one go from picking up dog poop to making millions via business opportunities? From dog mess to mergers and acquisitions, this ambitious young man proves that you can achieve anything if your dreams are big enough.

Despite naysayers, Red saw the notion of pet waste cleanup as a natural extension of the ever-growing personal services industry. “The need for this service is enormous,” claims Red. “Between kids, longer working hours and two-income families, pet owners (who now number over 100 million in the U.S.) are too busy to stop and deal with one of the grossest yet most important jobs around: cleaning up after their pets.”

His concept seems to be working. Boswell’s Pet Butler has acquired thousands of satisfied repeat clients who pay an average of $10.00 to $12.00 once or twice per week for Pet Butler to scoop their pet’s poop. Strong growth, franchisee enthusiasm and thousands of clients prove the professional pet waste cleanup franchise concept Red has created is one of the freshest new trends in home-based business start-ups.

Their proprietary software system, “ARF,” and its web-to-mobile technology, “PoopNet”, allow technicians to stay in contact with the home office and track progress as they work their routes and serve their clients. New franchise owners also benefit from Pet Butler’s national call center, which handles all aspects of billing, routing, collections and payroll, as well as providing live customer support. Franchisees are able concentrate on growing their business rather than the frustrating details of starting, administering and managing it.

Pet Butler’s has most recently expanded to open franchises in Florida, New Jersey, California, Pennsylvania and Ohio. It does not even resemble the business entrepreneur Red began almost eight years ago as a young college graduate with only himself as an employee. Recently Pet Butler's aggressive investing in technology has begun paying off via merging with one of the oldest and largest pooper scooper services in the world. This new Columbus Ohio franchisee, Pete Hulse (who’s company has been scooping poop for nearly 18 years), has been watching Pet Butler’s growth and commitment since day one. “I’ve been impressed with Red’s business savvy and marketing enthusiasm since we met on the Internet in 1998” says Hulse. "The software they have built really impresses me. In combination with trained staff to answer phones and handle billing, it allows me to focus on my most important job - serving my customers." Hulse isn’t alone; Pet Butler is also merging with one of the largest pet sitting firms in North America and thus launching their 2nd franchise opportunity in spring 2006: pet sitting and dog walking.

Although in the beginning few believed in the potential of a poop scooping business, Red now shares with his growing number of franchisees the insights that led him to attempt something completely new in a virtually unheard of industry. Red helps to train each new "Fecal Matter Removal Technician" in the finer art of scooping poop as well as instructing and educating them in marketing, financial planning, inventory control and employee management.

Innovative in its very concept, this new pet franchise is helping keep the environment free of toxins and waste, making yards usable again for children and pets, and easing packed schedules for busy Americans. No wonder so many are welcoming Pet Butler into their yards. It's been said that the best opportunities are often right under your nose, but in Boswell's case it was under his shoe.

View Company Website: http://www.petbutler.com